4.27.2008

Grun design.


(promotional video for new Adidas eco-friendly sneaks)

Guerilla Gardening is radical!

So adidas has jumped on the 'green' band wagon with their Grun Collection sneakers made from recycled shoe material. Unfortunately I think the kicks are quite boring (why I didn't post pics of em). I am down with companies trying to be more environmentally responsible but its unfortunate that this is often at the expense of nice design. It's annoyingly obvious that giant companies like adidas put out enviro-friendlier products to make a dollar off the now popular 'green market'+ not because they care about the cause=passionless design. The truth is hippies like myself are concerned about consuming responsibly AND sincere aesthetics.

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